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The Australian Open become the first tennis grand slam in the metaverse

The Australian Open (AO) has officially become the initial tennis Grand Slam in the metaverse with AO Decentraland. AO organizers, Australian Tennis and Decentraland have teamed up on the event. Like the IRL event, AO Decentraland started on January 17th and will run until January 30th.

In one of the initial examples of its kind at this extent, the Australian Open has taken grate features of its historical live event and repeated it in the metaverse.

The widespread AO Decentraland metaverse have virtual entertainment of iconic AO locations in Melbourne Park. To mention only a few, virtual visitors can visit Rod Laver Arena, the Grand Slam Oval, and the New Beach Club, all in Dussetland.
NFT Evening spoke to the two major forces leading the AO Decentraland metaverse development to discover more about the project. Ridley Plummer, the metaverse and NFT Project Manager for the AO, commented on what inspired Australian Tennis (TA) to launch such a large project:

“With everything we do at TA, we aim to challenge the traits of what is awaited from a business like ours. The Australian Open is exciting and exploratory, it is different every year. In real life, we push these limits. Thus, we’ve got that idea by dropping NFT and Decentraland.

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